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karl_goin@yahoo.com
925-788-5536

Creative Director

Creative Director

Creative director for a unique agency that specializes in creating marketing objective-focused projects that have an award winning creative flair. Projects include interactive and traditional work for consumer, B2B, consumer, and internal promotions. Key member of business development team. $100 million in new sales for California Bank and Trust • 10% increase in lifetime consumer value for AAA • 14% conversion rate from online search responses for Union Bank • Doubled response rates across the board for Wells Fargo Education Finance Services.