Welcome to TheGOIN.net
karl_goin@yahoo.com
925-788-5536

KARL GOIN

Seasoned Marketing Executive with extensive success driving balance sheet results while building long-term brand equity.

Download Resume

Vision and Leadership

Brand Building

Balance Sheet Impact

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QUICK PORTFOLIO

Take a moment and explore a few projects or to see more,visit the Portfolio. Each one was created with care to lift up the Brand and drive Measurable Results. All designed to address specific marketing challenges while solving a real-world consumer need.

Free Checking. No Surprises.

Print | Travis Credit Union

Quinceanera

Print | Travis Credit Union

Full Service. Local Impact.

Print | Travis Credit Union

Don’t Think Bank. Think Better.

Print | Travis Credit Union

Is AAA Worth It?

AAA | Direct

Roll Out All of Your Summer Plans

Print | Wells Fargo

Equity Lines Texas Style

Print | Wells Fargo

What Every Homeowner Needs to Know

Direct | Print

Travis Credit Union Website

Digital | Travis Credit Union

The Road Home is Not Paved

Digital | Expedition Balance

Best for the West

Eureka | Print

Best for the West

Eureka | Print

Seasoned Marketing Executive with extensive success driving balance sheet results while building long-term brand equity.

Download Resume

"Karl is, without a doubt, one of the smartest people I know. He has a wide-ranging depth of experience that he draws on to solve problems, both creative and technical. More than any creative director I've ever worked with, Karl "gets it." He walks the fine line between great ideas and being realistic. He's open to taking suggestions on how to make something better or more cost effective, but he will also forcefully advocate for something he thinks is important...and he has a knack for explaining WHY something is important. He's truly a pleasure to work with." - Jim Chazer

"A strategic thinker and a smart creative - I can always depend on Karl's insight to provide great direction that takes my work to the next level. We've won many projects together and solidified Wayfinder's client relationships. A really smart creative and a great guy! I love working with him." - Andre Cohen

"I’ve had the good fortune of working with Karl at Wayfinder for 4 years. As a Creative Director, he has deep commitment to combining branding creative with measurable results on every job, and he knows how to do it. A natural creative and strategic problem solver, he effortlessly crosses the lines between traditional and digital media in producing great work. Challenges that might unhinge other CDs simply feed his commitment to get it done right. Add to this his team sensibility, his knowledge of traditional and digital production, his sense of brand stewardship and his strong work ethic, and Karl is a real find in today’s market." - Jeff Billig

Call 925-788-5536
or sending me an email at karl_goin@yahoo.com

Download Resume